For email marketers
Research competitors
See what your competitors are sending without subscribing to 50 lists and waiting weeks for campaigns to run.
Workflow:
- →Search for competitor brands
- →Check their welcome sequence length and timing
- →Note promo frequency and offer patterns
- →Spot gaps you can exploit
Benchmark send cadence
How often do successful brands actually send? What's the gap between welcome email 1 and 2? Use real data to benchmark your timing.
Workflow:
- →Browse welcome sequences from similar brands
- →Calculate average days between emails
- →Compare to your cadence
- →Test different timing strategies
Plan new campaigns
Starting a new campaign type? Browse examples from brands who've done it. See the structure, timing, and messaging strategy.
Workflow:
- →Search for similar campaigns (Black Friday, product launch, etc.)
- →Study email count and structure (teaser, launch, reminder, last chance)
- →Note how urgency escalates through the sequence
- →Build your outline using proven patterns
For copywriters
Find subject line inspiration
Browse hundreds of real subject lines. See what works for welcome emails vs. promos vs. newsletters.
Workflow:
- →Browse brands to find welcome, promo, and newsletter sequences
- →Look for patterns in length, tone, personalization
- →Note which brands use emojis, questions, or urgency
- →Build a swipe file of formulas that work
Study tone and voice
See how brands maintain consistent voice across sequences. Learn when to be formal vs. casual, long-form vs. short, educational vs. sales-focused.
Workflow:
- →Pick brands with similar audiences
- →Read complete sequences to understand voice consistency
- →Note when tone shifts (educational → promotional)
- →Adapt principles to your brand voice
Beat writer's block
Staring at a blank page? Browse sequences for structure ideas. See how brands open, build value, handle objections, and close.
Workflow:
- →Review 5-7 complete sequences
- →Map the purpose of each email (introduce, educate, convert)
- →Identify common structures
- →Apply structure to your campaign
For founders
Learn email basics
New to email marketing? Learn from successful brands. See what "great" actually looks like.
Workflow:
- →Start with welcome sequences from well-known brands
- →Notice common elements (greeting, value prop, social proof, CTA)
- →Understand typical sequence length (3-7 emails)
- →Build your first sequence using these patterns
Build your first welcome sequence
Use real examples as a guide. See exactly what to send, when to send it, and how to structure each message.
Workflow:
- →Browse welcome sequences in your industry
- →Choose 3-5 that resonate with your brand
- →Outline: Email 1 (intro), Email 2 (value), Email 3 (conversion)
- →Write your emails using the structure as a guide
- →Set timing (immediate, +2 days, +5 days)
Benchmark against your industry
What's normal in your industry? How often do SaaS companies send? What do e-commerce welcome sequences look like? Learn from peers.
Workflow:
- →Search for brands in your niche
- →Note average email frequency and sequence lengths
- →Identify content patterns (features, case studies, offers)
- →Set realistic goals for your own strategy
For agencies
Audit client competitors
Onboarding a new client? Research their competitors' email strategies in 10 minutes. Provide data-driven recommendations based on what's working.
Workflow:
- →List client's top 3-5 competitors
- →Analyze their strategies in The Inbox
- →Document findings (send frequency, messaging patterns)
- →Present competitive analysis with examples and recs
Build better pitches
Show prospects real examples from their competitors or aspirational brands. Demonstrate gaps in their strategy with specific evidence.
Workflow:
- →Research prospect's competitive landscape
- →Find strong examples relevant to their business
- →Build deck showing competitors vs. what they should do
- →Include specific recommendations backed by real examples
Validate your strategy
Back up your recommendations with real-world data. Show clients your proposed strategy aligns with industry best practices.
Workflow:
- →Build benchmark report for client's industry
- →Calculate average sequence lengths, frequencies, content types
- →Compare client's current strategy to benchmarks
- →Propose improvements with supporting examples
Start researching
100+ brands. Complete sequences. Real strategies.